Es Devlin’s stunning set, with its minimalist glass and revolving box design, provided the vehicle for the century-spanning tale. Luke Halls’ powerful video design provided movement and motion, shifting the context through environments and time – from the cotton fields of Alabama to modern-day New York.
With projection ruled out due to the size constraints of the Piccadilly Theatre, Halls looked to the option of LED. Halls contacted Universal Pixels co-founder Ollie Luff, who offered technical advice and reassurances that a viable solution was possible. Luff explained: “Cost was a real pressure on this show, but fortunately we had a generous timeframe as discussions started well over a year prior to load in. We were able to combine both a cost effective off the shelf solution with custom-fabricated metal brackets to achieve a precise 4.1-degree angle specifically for the Piccadilly Theatre.”
The screen was constructed using 190sqm of Leyard CF0 3.9mm panels set into a custom curved structure. The exact 4.1-degree angle of the screen was fundamental to maximising the screen size in the available space.
Luff added: “Other LED products are fixed to pre-determined angles, but with the combination of the Leyard screen and our custom engineering department we were able to give Luke and [production manager] Jim Leaver exactly what they wanted.
“The Leyard screen was the only way to deliver such a large screen with the necessary resolution in the classic weight restricted venues of the West End. At just 22kg per sqm, the Leyard 3.9mm really is a game changer, making high resolution LED in a large format truly accessible to theatre. The whole screen still came in at nearly six tonnes as it was a whopping 28m wide and 6m high., making it the largest single continuous screen ever installed into a West End Show.”
Halls commented: “Universal Pixels gave us a good quality product, which we were able to play around with and achieve the result we wanted. It’s always been a pleasure working with them. They make everything very seamless and easy and are always on hand with good quality support.”